Sky ramp up F1 publicity ahead of new season

Sky have increased their Sky Sports F1 advertising ahead of the 2013 season. Like they did this time last year, the channel now features on many billboards around the country. On his travels this morning, The F1 Broadcasting Blog was lucky enough to spot this billboard:

Sky Sports F1's billboard advertising in the run-up to the 2013 Formula One season. Top: Fernando Alonso; Bottom Left: Martin Brundle interviews Jenson Button in Australia 2012; Bottom Right: Sebastian Vettel.
Sky Sports F1’s billboard advertising in the run-up to the 2013 Formula One season. Top: Fernando Alonso; Bottom Left: Martin Brundle interviews Jenson Button in Australia 2012; Bottom Right: Sebastian Vettel.
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2 thoughts on “Sky ramp up F1 publicity ahead of new season

  1. That’s Vettel at USGP Qualifying, you can tell by the helmet design and the fact that he qualified pole but didn’t win!

  2. There was a two page ad in last Saturday’s Guardian using these and other images – I guess it would have appeared in other papers as well.

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